Hachette Book Group is ready to do a cut-up job in profiling the rise and star power of NBA’s newest sensation—Jeremy Lin. The book entitled, Jeremy Lin: The Reason for the Linsanity, is already completed and is expected to be in stores this May. The compilation, written by Timothy Dalrymple, is just the latest in a growing trend of Lin-side looks at the league’s first Taiwanese-American born athlete.

The Harvard graduate recently became a phenomenal player with the New York Knicks. And his recent prominence has spurred countless puns on his name. Will Lin’s hype bubble burst at the first sign of trouble?

Read it at USA Today.