Young Black Woman Entrepreneur Empowers Through Financial Literacy

Young Black Woman Entrepreneur Empowers Through Financial Literacy

Financial planner and coach Dominique Broadway is aiming to change the way we think and talk about money

Brooke Obie

by Brooke Obie, December 12, 2013

Young Black Woman Entrepreneur Empowers Through Financial Literacy

finances in a fun, social way. We have the events in lounges or bars or over brunch and we answer personal finance question every half hour that people submit. Basically the point is to get some of those financial terms out in the open to remove the stigma that surrounds money. 

EBONY: How did you find out about the Fairfield Inn & Suites ELEVATE opportunity?  

DB: I actually found out about it via Twitter. I went and applied and you pretty much don’t think you’re going to get selected, so it was such an honor to be in the top twenty.

EBONY: How did you use the Fairfield workspaces to achieve your goals?

DB:  I know part of the competition was to see how a small business could use and take advantage of this workspace and I tried my best to use those venues faithfully. I probably worked at Fairfield 3-4 days a week. We had opportunities to shoot 24 videos for E-How, which I could not have done without Fairfield; that would’ve been very difficult.

Around June, we decided we wanted to expand. I wanted to start a social money movement and so I had a social money tour, where we had one event in June in New York and a couple of events around the DMV area. Finding venues when you’re a small business can be pretty pricey. Thank goodness we were able to have that venue space, that took a lot off of our plate. The goal is to expand and take our social money tour a few cities further and since we don’t have sponsors it’s pretty hard. So we just started charging a small fee for the events and we're trying to hit more cities in 2014: Chicago, Houston and Atlanta, to name a few.  

EBONY: Why do you think it's so difficult for people to ask for financial guidance?

DB: I think this is one of those things that's really hard to do. As people, we are so scared that someone else is going to judge us. The social money tour has helped to remove that stigma because when you come to these events where we have 35-60 attendees, they know that everyone is there because they are interested in getting a financial education and that helps people feel more comfortable because whatever you say is not going to be judged because we’re all here for the same thing. So I would suggest that people try to find some sort of group where you all have the same mission and goals for your finances. That way you’re not going to be judged and you'll feel more comfortable.

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