Rosario Dawson Takes a Stand Against Domestic Violence

Rosario Dawson

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them into rehab, they have to go into it. You cannot fix someone else, you can only help yourself.

EBONY: Even people who aren’t necessarily abused manage to fall in love with the potential of a person.

RD: I can just say that from experience. I’ve watched people change to beautiful things, but I didn’t make that happen. People have to choose that for themselves. It’s a choice every single day.

EBONY: What do you love most about being a part of the Purple Purse campaign? What makes it so special to you?

RD: What I love about this campaign is that it actually triggers conversation; it gets people talking. We’re not just talking about people who are abused; we’re reaching out to people who aren’t. We’re empowering others to be able to ask the right questions, and be helpful to the people that they know and love. I think that’s a really respectful and beautiful part to this campaign.

EBONY: And for those who want to give back or volunteer with this campaign, what can they do?

RD: In October, start rocking our purple and letting women know we stand in solidarity with them.

For each physical or virtual purse passed and registered on, the Foundation will donate $5 to local YWCAs. The Allstate Foundation will donate up to $320,000 to the YWCA in total. You can participate online beginning October 1st through October 31st, by visiting to share a virtual purple purse with inspirational messages to friends and family.