The trailer for Boots Riley’s upcoming movie Sorry to Bother You dropped on Sunday.

Atlanta star Lakeith Stanfield stars in the film as Cassius “Cash” Green a down on his luck black telemarketer who finds out that the key to corporate success is to sound like a white guy on the phone.

The movie, which opens on July 6, also stars Tessa Thompson, Danny Glover, Terry Crews and Armie Hammer.

Check out the trippy trailer below.