The Carters recently collaborated with nutritionist Marco Borges on his new cookbook titled The Greenprint: Plant-Based Diet, Best Body, Better World.
Fader reports Beyoncé and JAY-Z wrote the introduction for the new guide, and they are giving fans a unique incentive to give the vegan lifestyle a try.
The Lemonade singer announced via Instagram that fans who commit to a plant-based lifestyle, part or full time, will be eligible to win Beyoncé and/or JAY-Z concert tickets for life, one pair per tour, for up to 30 years, according to official rules.
“What is your Greenprint,” asked the songstress. “Click the link in my bio for a chance to win tickets to any JAY and/or my shows for life.
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Born and raised in Compton, California, Jessica Bennett began her career as an intern at The Oakland Post, and later, The Source Magazine. She went on to write for respected hip hop publications such as DJ Booth and Hip Hop DX before becoming the Urban Editor of pop culture website, Wetpaint.com. She joined Ebony as the Entertainment Editor August 2017. Bennett has interviewed such names as Vanessa Williams, Spike Lee, Tyra Banks, Forest Whitaker, Magic & Cookie Johnson and several others.