“Poshmark is disrupting retail by making shopping and selling social again, and I love working with a company that gives anyone an opportunity to become an entrepreneur,” Williams said in a press release obtained by EBONY.
The 23-time Grand Slam champion and fashion brand owner will also sell pieces from her wardrobe on the platform, including a floral kimono she wore to the 2017 French Open.
“I’m also excited for the community to shop my Posh Closet for Charity, which will benefit a cause that’s very important to me,” she added.
The proceeds from Williams’ Poshmark sales will go to the Yetunde Price Resource Center, a nonprofit organization founded by the tennis player and her sister Venus to honor their late sister, who was shot to death in Compton, California, in 2003. The center offers trauma-informed programs to promote individual and community healing to victims of senseless acts of violence.
“Poshmark was built by a community of strong, independent women just like Serena Williams,” said Manish Chandra, Poshmark’s founder and CEO. “As both our company and community continue to grow, it’s important that we bring smart and diverse new voices to the table, and we couldn’t be more thrilled about what the future holds with Serena in our corner.”
Visit the athlete’s closet at posh.mk/SerenaWilliams.
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Christina Santi is a news and culture writer for EBONY.com. Born and raised in the Bronx, New York, she considers herself a well-read, not so traditional feminist with a heavy interest in music, fashion and pop culture. Christina currently lives in New York City, where she refers to her Cuban & Jamaican descent often while writing about her experiences as a first-generation Afro-Latinx in America. She also devotes time writing personalized reading material for her tutees and turning ideas into words for streetwear brand, PUER By Noel Bronson.