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With New Ad, Va. BlackPAC Seeks to Mobilize Thousands of Voters of Color

With New Ad, Va. BlackPAC Seeks to Mobilize Thousands of Voters of Color


Virginia residents will head to the polls on Nov. 7 and once coalition is seeking to motivate its Black voters.

BlackPAC has put $1 million behind getting Black voters to the polls, the largest independent effort of its kind in the state of Virginia.

“The stakes are high,” a video released by the group states. “Our access to quality education, good-paying jobs, and healthcare. Our right to a criminal justice system that protects us and respects us. Even our right to vote is under attack.”

“Tuesday’s election gives Black Virginians a chance to repudiate the politics of racism, defend their right to vote and ensure good schools and good jobs in their communities,” said Adrianne Shropshire, executive director of BlackPAC in a statement. “From our conversations at their doorsteps and online, we know Black voters understand the stakes and are poised to play a decisive role Nov. 7.”

According to a press release, BlackPAC has a mission of galvanizing the political power of Black voters. It is described as an entity focused on “building a base of knowledge on the issues, values, and messages that most effectively motivate Black people to vote. For more on BlackPAC, visit

Watch the video below.


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