Selly Raby Kane, Senegalese Fashion Designer Recruited by Ikea

Photograph by Omar Victor Diop/Instagram

Selly Raby Kane is a creative Senegalese designer who specializes in the intersection of fashion and art in Dakar.

Kane left her hometown to study business and project management in Paris and returned to launch her brand. Now, her creative efforts have not gone unnoticed, as she has been recruited by the retail furniture company Ikea, for its 2019 flagship collection.

Kane along with a group of leading fashion designers, architects, and illustrators from across Africa, will come together to produce a historic range, according to The Young Empire.

“The creative explosion which is taking place in several cities around Africa right now is something IKEA is curious about,” said Marcus Engman, Head of Design at IKEA told The Young Empire. “We want to learn from this and spread it to the rest of the world.”

Kane is no stranger to major opportunities, with a pinnacle moment occurring in her career when her designs were worn by Beyonce.

This collaborative international project came to life by chance. Engman met Ravi Naidoo, founder of the creative hub Design Indaba during  Naidoo’s annual conference showcasing the best of African design.

From there, the two men discussed an Africa range, and Naidoo supplied a list of talents from the Indaba alumni network, covering a range of disciplines from Rwandan architect Christian Benimana to Selly Raby Kane, according to The Young Empire.

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Courtesy of Getty Images

According to her Instagram, Kane is also a Creative Director for Design Indaba, making her the first in the brands 21 years of inception to take on an external CD.

The first versions of the IKEA designs, will be on display at the 22nd Design Indaba conference in Cape Town, scheduled for early 2018.

The pieces will be sold in stores worldwide starting in 2019.


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