Kelly Rowland isn’t only Beyonce’s God sister, La La Anthony’s best friend, singer and songwriter, and former Destiny’s Child member, she’s also the new spokeswoman for TW Steel Watches. Yesterday the brand hosted a Twitter contest that allowed a few lucky  fans to be invited to the launch event. The event was at the Boom Boom Room, in New York City. Kelly was red hot in her Alexander McQueen ruffle v-neck dress, silver sandal heels, and of course a TW Steel watch.

Rocsi, Tika Sumpter, Jessica White, and Adrienne Bailon were amongst some of the guest of the TW Steel launch party. Ginuwine, Jennifer Williams, and Somaya Reece were seen at BB Kings in New York City. Joseline, K.Michelle, Stevie J., and Misa Hylton hung out before the taping of the reunion show. Brooke Bailey attended the Nas album party in LA. Vanessa Bryant, her daughters Natalia & Gianna shopped around in London during the Olympic Games.

Who rocked your favorite look? Let us know @EBONYmag!

—Breanna Green