Acura Ad’s Casting Call for ‘Not Too Dark’ Black Actors

Acura Ad’s Casting Call for ‘Not Too Dark’ Black Actors

Actors invited to appear in commercial with Jerry Seinfeld---so long as they were"not too dark"

by Black Enterprise, April 20, 2012

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Acura Ad’s Casting Call for ‘Not Too Dark’ Black Actors

Scene from Acura Commercial

Soooo, TMZ obtained a casting sheet for the Acura Super Bowl commercial with Jerry Seinfeld requesting that the actor playing the African-American car dealer in the scene be “nice looking, friendly, not too dark.” (Although they did clarify that they’d would accept a “MAJOR COMEDIAN.”)

According to Huffington Post, “someone connected to the ad’s casting told TMZ that the skin tone restriction was to avoid problems with lighting and special effects.”

[READ MORE AT BLACK ENTERPRISE]

 
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