The Flint water crisis has been ongoing since April 2014, and it has been nearly four years since the people of Flint, MI have had relatively clean and safe running water in homes and schools. While the issue is not as headline driven as it was at the beginning of the problem, it looks like Will and Jaden Smith have not forgotten about the residents of Flint.
According to MLive.com, Will and Jaden’s eco-friendly water company JUST has donated 9,200 bottles of water to Flint. The company will also continue to give bottles of water monthly to Flint public schools until lead levels of the water drop to a safe threshold.
I feel like a New Parent. I LITERALLY almost Cried! 8 Years Ago – My Family Started this company. It’s called @JUST. JUSTwater.com . These are bottles that are 82% made with renewable resources — the bottle is Paper and the cap is made from Sugar Cane. . An Eco-Friendly Alternative to Plastic Bottles. . We Just Launched our Infused Waters! 🙂 . Thanx @LeaMotion for the HOT video!!
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JUST Water was started by the father-son duo in 2015. The water company creates packaging from renewable resources and uses sugar cane “plastic” for the cap. Smith recently said on Instagram they are working on developing an edible lid to help with the further sustainability of the product.
JUST CEO Ira Laufer told the website the decision to donate to Flint was “a no-brainer” and “This just makes sense for us to do.”
“Jada Smith has visited Flint and met with the mayor. Flint is very dear to her heart … After reading more about [Flint’s] challenges and the mayor objecting to pulling bottled water from the schools, we thought ‘Let’s help these kids.'”
The city of Flint received four pallets of water from the Smiths’ company on Thursday (March 1).
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Christina Santi is a news and culture writer for EBONY.com. Born and raised in the Bronx, New York, she considers herself a well-read, not so traditional feminist with a heavy interest in music, fashion and pop culture. Christina currently lives in New York City, where she refers to her Cuban & Jamaican descent often while writing about her experiences as a first-generation Afro-Latinx in America. She also devotes time writing personalized reading material for her tutees and turning ideas into words for streetwear brand, PUER By Noel Bronson.