PepsiCo has pulled a Mountain Dew video after it was criticized for being in one commentator's telling, "arguably the most racist ad in history," according to a report.
A rep for the brand told Adweek that the ad has been removed from all official Mountain Dew online channels, though copies of it persist on individual YouTube accounts. A rep confirmed the report to Mashable.
The ad, one of a series from Odd Future leader Tyler, the Creator, shows a White woman who has been the obvious victim of an assault. The woman is asked to identify her assailant in a lineup, but the culprit, a goat, dissuades her from doing so. "Ya better not snitch on a playa," says the goat. "Snitches get stitches."